02/24 An Objective Competitive Analysis
To be able to succeed in a business you really have to be objective. It is a necessary tool for you to better your status and to be able to satisfy your patrons. You also need to be open to the possibility that there are flaws in your site that makes it less attractive to patrons unlike the other site whose business is doing well. With that you need to do a competitive analysis. The competitive analysis will help you compare their site to that of your s and see which part/s you are lacking and at which part/s you have an edge compared to them.